WITBUM ft. Golden Denim
Who doesn't like getting mail, especially when it's denim? Today we got a brand new exclusive package from someone I hope to stay connected with for a long time to come. Meet Golden Denim! Looking for the right brand to stick with for bottoms? I got you covered, forever.
WITBUM ft. Lifeproof
LifeProof lets you take your iPhone into every adrenaline-filled adventure and back again. With frē iPhone 6 case, you and your iPhone can go all in and come back with pics to prove it — because a story without proof is just a tall tale.
WITBUM ft. Capbeast
Who doesn't like getting mail, especially when it's headwear? Today we got a brand new exclusive package from someone new and it's pretty dope, meet Capbeast! Have you always wanted to get some custom hats made, but didn't know where? I got you covered.
WITBUM ft. GoPro Hero4
It's time again for another 'WITBUM' aka What's in The Based Update's Mailbox! Who doesn't like getting mail, especially when its a brand new gadget like a GoPro? Today we got a package from my good friends over at GoPro! I have wanted one of these forever and I was really blessed to get to check out one. Follow below for some photos and a really cool video.
Tuesday, March 31, 2015
Kendrick Lamar Breaks Down Tracks From ‘To Pimp A Butterfly’
Jay Ant “I Feel” Video
Kendrick Lamar Forgives Haters & Says His Album Isn’t Classic Yet
Kid Ink feat. Dej Loaf “Be Real” Video
Pia Mia feat. G-Eazy “F**k With U” Video
Kehlani “Down For You” feat. BJ The Chicago Kid
Continuing with more music, Kehlani drops another one off entitled “Down For You” featuring BJ The Chicago Kid. The two of them together on a track is purely dope and everything is setting up nicely from the songstress out of the Bay. Take a listen below and enjoy!
Jasmine V “Walk Away” Video
Monday, March 30, 2015
Official Video Recap of Kendrick Lamar’s Surprise Performance
Life with Ty Dolla Sign: Episode #6
Rayven Justice Talks Chris Brown Inspiration & Education in Hip Hop
Friday, March 27, 2015
Pia Mia “F*ck With You” Behind The Scenes
HBK Gang: Day in the Life
G-Eazy “These Things Happen” SXSW
Thursday, March 26, 2015
Kendrick Lamar Talks Reebok Surprise Performance
It was an eerily windy night in Los Angeles; electricity was going out along the streets of Hollywood while buses full of people laced in new Reebok gear were shuttled to an empty parking lot on the Sunset Strip as part of an event for their Zpump Fusion shoe release. This unusual setting would perfectly set the tone for what would soon become a surreal night. By this time Kendrick Lamar had sent out a tweet with the parking lot’s address and soon a crowd gathered outside, despite being completely unaware of what was about to transpire. Find out HERE.
#MattsMovieMania Whiplash
Kehlani “How That Taste”
While Kehlani is gearing up to release her next project, she drops an hello to all the haters in her latest single “How That Taste.” In her words, “It’s a Tsunami Mob anthem, ready to wake people up and ask them how that shit taste!” Take a listen below, stay tuned for the project and enjoy! Yee!
#MattsMovieMania The Drop
Cozz feat. J. Cole “Knock Tha Hustle (Remix)” Video
#MattsMovieMania Before I Go to Sleep
Ty Dolla $ign Freestyles on ‘Big Boy’s Neighborhood’
#MattsMovieMania Alexander and the Terrible, Horrible, No Good, Very Bad Day

Fashawn Talks Nas Cosign, Mass Appeal & Fresno
Wednesday, March 25, 2015
#MattsMovieMania Lucy
Kendrick Lamar’s Surprise Concert
#MattsMovieMania St. Vincent
Life with Ty Dolla Sign: Episode #5
#MattsMovieMania The Good Lie
Kendrick Lamar’s ‘To Pimp A Butterfly’ Debuts #1 On Billboard
Kendrick Lamar holds the #1 spot on Billboard this week with his new album, ‘To Pimp A Butterfly.’ According to HDD, the album sold an estimated 319k copies it’s first week (355k, including streams). On top of breaking Drake’s single-day streaming record with 9.6 million, beating himself the next day with 9.8M, and receiving high praise from just about every publication there is, TPAB marks Kendrick’s first #1 album. Congrats to K.Dot!
#MattsMovieMania Laggies
Laroo feat. Jacka x IAMSU! “Imma Tell You” Video
Tuesday, March 24, 2015
Show Banga “Aww Sh*t” feat. P-Lo & Sage The Gemini
Check out the brand new banger out of the Bay Area as Show Banga links up with P-Lo & Sage The Gemini for “Aww Shit.” The track was also produced by P-Lo, so take a listen below! Yee!
#MattsMovieMania Gone Girl
Casey Veggies Talks Debut Album ‘Live And Grow’
#MattsMovieMania The Judge
Mayne Mannish “Where It’s At”
Check out the brand new track from the bay Area as Mayne Mannish from the Bay Area legendary Group “The TEAM” drops his 1st street single titled ” Where it’s At” produced by the Slap God ShoNuff. Officially this is from the upcoming project ‘Guilty Pleasure.’ Take a listen below. Yee!
#MattsMovieMania Predestination
Jay 305 feat. Joe Moses “Thuggin” Video
Monday, March 23, 2015
Kid Ink “On The Road Again” Part II
#MattsMovieMania Fury
Tyga “40 Mill” Video
#MattsMovieMania Get On Up
Popular Demand Aerospace Collection
The most exciting Popular Demand release thus far drops today. The Aerospace Collection features all-new designed tees, hoodies, and joggers inspired by classic space science aesthetics. The release also expands the Popular Demand accessories selection with socks. Make sure you grab the collection HERE right now and hit the jump for more looks.
The Ambition Of Tinashe
Friday, March 20, 2015
Bobby Brackins & Nic Nac Beats Interview
#MattsMovieMania Stonehearst Asylum
Avengers: Age of Ultron’ Extended TV Trailer
#MattsMovieMania A Walk Among the Tombstones
Jhené Aiko “Living Room Flow”

#MattsMovieMania This Is Where I Leave You
Thursday, March 19, 2015
My Story with the GoPro Hero4 (Silver)
What's in The Based Update's Mailbox ft. GoPro


Kendrick’s ‘To Pimp A Butterfly’ Samples
Now that Kendrick Lamar has released and unreleased his ‘To Pimp A Butterfly’ sophomore album, people are analyzing it in every way from the lyrics to the sound. The concept album is deeper than most of what’s released today and now you can hear what inspired the album from a musical standpoint, click HERE to check out the samples.
The Game “Ryda” feat. DeJ Loaf
Now that The Game has announced his next project is on the way, the CDQ of a recently radio released track has hit the web. That track is entitled “Ryda” and it features DeJ Loaf. Make sure you take a listen below and stay tuned for the project!
Too Short Tells The Story Behind “Blow The Whistle”
Insidious: Chapter 3 Trailer
Ty Dolla Sign Interview with Jizzo
Wednesday, March 18, 2015
BTS Photos Of Kid Ink’s “Be Real” Video
Still riding the success of his current single “Hotel”, Kid Ink is now shifting his focus onto his next and 3rd single, “Be Real”, off his recently-released sophomore album ‘Full Speed.’ The Dej Loaf-featured record took off immediately after first being heard on February 3rd and quickly became a fan favorite, so it’s only fitting that a music video is now to follow. Peep some more after the jump and stay tuned for the visual dropping next week, hopefully.
Grace “You Don’t Own Me” feat. G-Eazy
RCA Records’ latest vocal powerhouse, GRACE, has teamed up with G-Eazy and Quincy Jones for a new version of Lesley Gore’s 1963 hit song “You Don’t Own Me.” Considered one of the first female empowerment anthems of the 60’s, GRACE delivers the song’s original message with a vigor that still rings true today. G-Eazy punctuates the song with timely lyrics that praises female independence. Take a listen below, grab it on iTunes and enjoy!
Tuesday, March 17, 2015
Kendrick Lamar ‘To Pimp a Butterfly’ Album
Kendrick Lamar surprised the music world just before midnight last night by dropping his new album, ‘To Pimp a Butterfly,’ a week early. There seems to be a little bit of mis- communication between Interscope and TDE, but you can get your hands on the 16 track project as it stands. Make sure you grab the project HERE and support it all through the week!
KAM CAM: The Dedication Tour (Episode 3)
Pixels Official Trailer
Monday, March 16, 2015
Tinashe ‘Amethyst’ Mixtape
The brand new mixtape from the Los Angeles songstress, ‘Amethyst’ has officially dropped. The track as promised holds seven-tracks with features from artists like IAMSU!, Ryan Hemsworth, Nez & Rio, DJ Dahi, Ritz Reynolds and many others. Make sure you download the project HERE.
G-Eazy: From The Bay To The Universe (The Pacific)
Friday, March 13, 2015
Sage The Gemini “Mr. Me Too” feat. Berner, Symba & Project Poppa
Check out a surprise track from Sage The Gemini as he links up with Berner, Symba & Project Poppa as they remake a classic track “Mr. Me Too.” As it says in the description: Playing with one of our favorite beats. Take a listen below and turn up your weekend. Yee!
Rick Rock feat. Snoop Dogg & TeeFLii “Neva Met” Video
San Andreas Trailer #2
Thursday, March 12, 2015
What's in The Based Update's Mailbox ft. Olloclip

Kendrick Lamar: Behind the Rolling Stone Cover Shoot
Behind The Scenes: Kid Ink & DeJ Loaf “Be Real”
Wednesday, March 11, 2015
Bobby Brackins feat. Zendaya and Jeremih “My Jam” Video
Kendrick Lamar Reveals New Album Art
Kendrick Lamar took to Instagram to reveal the album art for his forthcoming album – which has been confirmed as ‘To Pimp A Butterfly’ in his new cover interview with Rolling Stone. I’m sure we will learn more about it up until the drop, but for now pick up the latest issue of Rolling Stone to learn more about K-Dot’s latest work, which is due in stores on March 23. Yee!
The Kid Ryan & Prince Sole Interview with Jizzo
Battlefield Hardline: Official Launch Gameplay Trailer
Tuesday, March 10, 2015
Casey Veggies Performs “Backflip” LIVE at DUB Show
Monday, March 9, 2015
KAM CAM: The Dedication Tour (Episode 2)
Casey Veggies Performs “Life Changes” LIVE at DUB Show
Friday, March 6, 2015
IAMSU! Interview on HOT 97
Kendrick Lamar Announces New Album Release Date
Kendrick Lamar is in album mode now because today he announced the release date for his major label sophomore record this afternoon. You can expect K Dot’s next effort to drop at the end of the month on March 23th, with iTunes pre-orders available now. There is no title for the project as of yet, but we can see it will contain 16 tracks. Keep it locked in!
Chris Brown & Tyga Talk Beefs, Rants & More
IAMSU! Hints At “Kilt 3″
Thursday, March 5, 2015
Kid Ink Performs “Hotel” LIVE at DUB Show
Pink Dolphin Spring ’15 Part II Lookbook
Pink Dolphin has officially released the lookbook for Part II of it’s Spring 2015 collection. Officially it will release on March 14th at Midnight EST and at SF & LA flagship stores at 11am. Keeping to tradition there are a bunch of new designs and looks to go with both warm and cooler weather Spring likes to bring. Hit the jump to check out a video and a bunch of more looks. Beyond that, stay tuned for the full lineup on the way. Yee!
Luke Christopher “Ms. Holy Water” Video
Kid Ink Performs “Be Real” LIVE at DUB Show
IAMSU! Interview on Sway In The Morning
Marvel’s Avengers: Age of Ultron Trailer #3
Wednesday, March 4, 2015
The Kid Ryan & Prince Sole ‘Call Waiting’ Mixtape
It’s here! The official ‘Call Waiting Mixtape’ from Prince Sole & The Kid Ryan hosted by Young California’s DJ Kay Rich, DJ Amen, DJ Carisma & Yesi Ortiz! This is in the running to be mixtape of the year from the west side! Production from DREEM TEEM’s Ciscortez and more! Get it now and check back for come exclusive videos and more from this project! Hit the jump to listen to the project and download! Yee!
Tinashe “Bated Breath” Video
Kid Ink Performs “Time of Your Life” LIVE at DUB Show
Life with Ty Dolla $ign: Episode 4
Schoolboy Q Performs “Studio” LIVE at DUB Show
Tuesday, March 3, 2015
Young California x ‘Call Waiting’ Mixtape Listening Party Recap
Schoolboy Q Performs “Yay Yay” LIVE at DUB Show
Monday, March 2, 2015
Kool John “Blue Hunnids” feat. P-Lo
HBK Gang’s own Kool John is back another anthem as he links up with P-Lo again in “Blue Hunnids.” More music is on the way from the HBK Gang, so stay tuned for that and take a listen to the track below. Even more, make sure you purchase it on iTunes. Yee!






























